The financial structure of the giant Nvidia has undergone significant changes, reflecting how the brand intends to position itself in the market from now on. With the slowdown in the gamer market, the company developed a new segment, called “Edge Computing”, which included the division of games. Nvidia is reinforcing its goal of focusing on AI (artificial intelligence) e, this decision, emerges as a response to the slowdown in the gaming sector, caused by the increase in the price of memories.
The “Edge Computing” segment brings together areas other than games, like robotics, automobiles, workstations, PCs and telecommunications. The company's proposal is to consolidate the financial results of the gamer division within a broader group of technologies and products manufactured and sold.. The company reached US$ 81,6 billion in quarterly revenue, driven primarily by artificial intelligence.
The Edge Computing segment registered around US$ 6,4 billions in revenue. Despite the relevant performance, The accelerated growth of the data center division caused the gaming area to lose relative share in the company's total revenue.
Scarce market
An assessment carried out by Nvidia found that the gaming market recorded a slowdown due to the high prices of memories in recent months. This global GDDR7 and DRAM shortage is also affecting the availability of GeForce RTX cards 50. Despite the decline in the sector, Nvidia announced several partnerships and plans to invest in new technologies in the area, como DLSS 4.5 e Multi Frame Generation.
Furthermore, the company has expanded its partnership with Kia and Hyundai Motor Company to develop next-generation autonomous cars. In the same way, Nvidia extended its collaboration with Uber and announced a partnership with T-Mobile and Nokia to integrate AI applications into AI-RAN infrastructure.